Discover the business benefits of SEO with our new ebook

SEO ebook febHighlighting the importance of search engine ranking for attracting more customers to a company website, the ebook provides an easy to understand introduction to search engine optimisation (SEO).

Readers will learn how to identify their own website’s SEO requirements and the steps they can take to rank higher up the results page for their related keywords.

Search engines are constantly evolving and the factors that define where a site ranks are regularly altered. Businesses must continually adapt their SEO techniques if they are to stay ahead of the game – this is why many choose to outsource the work to companies that offer professional SEO services.

In order to help companies tell a great SEO agency from a bad one, the ebook provides a breakdown of effective on and off-site SEO methods.

Finally, it explains why SEO should be considered as part of a wider marketing scheme that synchronises with video, social media and PR efforts to achieve the best possible results – ranging from wider news coverage and social media presence to more website visitors and new business leads.

Contact us to get your copy of the The essential guide to SEO for B2B business executives.

Find out what SEO and integrated marketing can do for your business or contact TopLine Communications’ expert SEO consultants for more information .