Talkin’ tech: the companies that rocked the media in Q3
The warm weather has disappeared, we’re slowly re-entering jumper season (YES. Jumper season is THE BEST), and it’s too early to even think about Christmas or New Year yet. So, as one financial quarter begins in earnest, it’s time to look fondly back on the action-packed, fun-filled, occasionally heartwarming, occasionally heartbreaking, seldom boring financial-quarter-that-was – and at some of the most interesting tech companies people were talking about over the last three months, and the people and publications who were talking about them.
We’re sad that it’s over, but we’re glad that it happened. Here’s why!
iFollowOffice, the cloud-and-proud IT company seeking to dismantle the brutal hegemony of old-school comms room shysters, had another excellent quarter, racking up hit after hit in the websites and trade publications that matter to its industry.
Alongside a nod from The Week, CEO Simon Osman wrote about how older IT setups are slowly siphoning money from small businesses everywhere in Tech Week Europe. He also showed up in Data Centre Solutions, where he opined, quite rightly, that too many companies are wrapped up in IT instead of the stuff that really matters.
Quick rule of thumb: you’re not an IT company – unless you’re an IT company. iFollowOffice would know!
It isn’t a good look for a marketing company to be invisible to its target audience. It’s not like one of those “vocational irony narratives” you see on the TV, where, you know, she’s a brilliant homicide detective, and the only mystery she can’t solve is…herself. With this industry, you need to be seen – and lately, Celerity Information Services (we’re gonna go with Celerity for the rest of this) has been exceptional in this regard.
Not only has Celerity shown up in widely-read publications and websites like CMO, Global Banking and Finance, and MinuteHack, it recently received high honours from Marketing Week’s Data Storytelling Awards – winning the Loyalty and Relationship Marketing category.
Celerity does amazing work for its clients, so we’re glad to see it’s capable of selling itself just as well!
Stott and May
Stott and May had a freakishly good Q3. Like, when we say “freakishly”, we mean like Chic + Nile Rodgers c. 1978. We mean the sort of freakish that causes Rick James posthumous embarrassment. It was as great as you’re imagining right now, and yet somehow even better.
Stott and May was in The Guardian. It was in Recruiter. It was in Computer Weekly, and Computing, and probably a bunch of other things with “computer” or some variation thereof in the name. And that isn’t even the good bit.
In Q3, Stott and May were nominated for three major accolades. It got a nod for the Great British Entrepreneur Awards, it got shortlisted for the National Business Awards – and it was listed in The Sunday Times International Track 200.
It’s the sort of run you can’t really make up. We have no idea what we’re going to do if they actually win.
The recruitment fun doesn’t stop there! The recruitment fun never stops.
Anyway, Bullhorn, a longtime TopLine client – and this is one of those happy, if polyamorous, relationships where everyone is fulfilled, not one of those seventy-year marriages where you stay together because you’re too poisonous for anyone else (or because your family traded an old Volkswagen Jetta for your betrothal) – and the world’s go-to staffing CRM company has been making big, Deep Impact-sized waves in the recruitment trades lately.
There’s this piece in Global Recruiter promoting Bullhorn Live, this here op-ed for Recruiting Times that tackles one of the great clichés of networking, and plenty of appearances in publications like OnRec and websites like Recruiter. Oh, and the little matter of them being one of The Sunday Times National Business Awards finalists. No biggy.
All in all, in Q3 Bullhorn certainly grabbed the, uh…bovine by the, ummm…skull-mounted protuberances?
Automation Consultants has spent the last few months giving generous careers advice to anyone looking to get involved with the software development lifecycle. By blowing up the myth that computer science is just for STEM grads who can write a thousand lines of code before breakfast, the company has helped to provide a little hope and guidance to a generation of enthusiastic, skilled degree holders from the universities of York, Leeds, and Edinburgh.
Automation Consultants has also popped up in Data Centre Knowledge, where it has provided some expert tips on surviving a large-scale software migration – a pain point its clients (and prospects) will know all too well.
Wanna get your target audience talking about you in Q4, and for all the Qs to come? Talk to TopLine CEO Heather Baker to discuss your marketing and PR needs!