Talkin’ tech: the companies that rocked the media in December 2015
2015 was a very good year. Several decades from now, people will say things like “Ahhhhh. A very good year” when they open bottles of 2015 wine, and everyone will know exactly what they mean.
We didn’t get to Mars, but some space stuff did happen – and that Matt Damon film showed us that the Red Planet is kind of boring anyway. Mad Men reached a satisfying conclusion. They made a new kind of dog. Kendrick Lamar dropped To Pimp a Butterfly. It was quite decent overall, especially for tech companies – who got plenty done during the first eleven months, and could be forgiven for treating December as a depraved, month-long bacchanal of richly deserved revelry and self-congratulation.
Even so, they didn’t let up; with the festive break looming, these businesses took it upon themselves to make an impression – and as you’ll see, their hard work was very well rewarded. Let’s hope this trend continues into 2016 and beyond!
Bullhorn, the global cloud-based CRM provider, has earned much esteem in CRM and cloud technology circles, and each new iteration of its product only solidifies this reputation.
Founding CEO Art Papas has been fundamental to this success. The Bullhorn bossman has years of C-suite experience, so when he was asked to provide his thoughts on why customer experience is becoming more of a priority for IT departments than delivering technology for Business Value Exchange, he was quite obliging.
Papas’ insights can be found in the fourth paragraph, but the whole article is an excellent read.
Celerity Information Services
2015 was something of an annus mirabilis for Celerity Information Services: it provided advice to charity fundraisers and e-gamers, it supplied radical segmentation and personalisation services to organisations such as Spirit Pub Company, and it won awards from publications such as Marketing Week for these services.
Celerity made appearances in target media throughout the year, and December was no exception: MD Jason Lark’s article in Eat Out Magazine on incentivisation and customer retention made for fascinating reading, and served as a terrific victory lap to round off an equally terrific twelve months.
Stott and May
Executive search firm Stott and May is a serial guest star in this blog series, and for good reason. From the moment you enter their Willy Wonka-themed offices, it’s clear that you’re dealing with an executive recruitment consultancy quite unlike any other: their consultants don’t spam LinkedIn, they don’t wear inappropriate, overpowering aftershave, and they’re all experts in the areas they recruit for.
Hot on the heels of Stott and May’s November appearance in The Financial Times (where CEO Stephen Stott discusses why some entrepreneurs swap their start-up for a bigger employer), Tim Cazemage wrote a piece for CRN magazine about how companies can combat the skills shortage that currently plagues the highly coveted, highly underpopulated pool of converged infrastructure professionals.
It’s not surprising that Study Group is on the side of international students; as an organisation that partners with several universities and runs a number of institutions friendly to foreign scholars, it’s become very well-acquainted with their merits. With this in mind, it certainly shouldn’t be surprising that the company can advocate for these students with such force, clarity, and conviction.
Writing for The Guardian, managing director James Pitman made a passionate, compelling case for an open-borders approach to international education: one that simultaneously praised the Chancellor of the Exchequer for his plans to welcome a slightly larger cohort in the coming years – and rebuked the government for not taking these plans even further.
In recent months, Impero Software, the UK’s leading classroom and network management software provider, has been sharing its expertise with both mainstream media outlets and trade magazines operating in its niche. The company’s handled topics as delicate as radicalisation, anti-bullying, hate speech, and anything else that might endanger young people online.
In December alone, CEO Sam Pemberton discussed Impero’s radicalisation keyword glossary on ITV London news, was interviewed about digital literacy among schoolchildren by Education Technology, and supplied his thoughts on the year in educational technology for Education Today. The company’s keyword technology was also featured in an article on WIRED.
Happy New(ish) Year! If you want to see your company’s name in print – or on your favourite websites – get in touch with Heather Baker, our founder and CEO.