What Not To Wear - and other tips for being camera ready

What Not To Wear - and other tips for being camera ready

When it comes to fashion, what we think looks good in reality, doesn’t always pack the same punch on camera. One thing is for sure though; whether you’re having your photograph taken or being filmed, you need to be ‘camera-ready’!  

Our video team have put together a handy list of do’s and don’ts for so, you can be prepared for whenever you do find yourself in front of a camera. 


  • Avoid  wearing  fine patterns  –  Pinstripe, small check or polkadot for example. These cause issues with strobing when filming. Be aware of  textures  on all items of clothing. Things like wool and corduroy are not camera-friendly. Incidentally, things like corduroy are also not fashion-friendly. Just in case you’ve got a date tonight, or if you’re going to the opera or something. You’re welcome.  
  • Avoid white  items of clothing. They look way too bright on camera.    
  • Avoid  large  brand  logos/labels.  Something small and discreet is fine, but you don’t want people to mistake you for a Nascar driver.  
  • Do aim for  strong bold  colours, pastels and  earthtone  colours which look great on camera.  

If you’re being filmed against a particular colour background, don’t wear that same colour. For instance, if you’re stood in front of a green screen, the last thing you want to have on is a lovely green shirt…you’ll look like a floating head. 


  • Avoid wearing glasses  if you can help it. They have a nasty habit of reflecting the lights. If you’re Mr. Magoo without them, it can be worked around...   
  • Use contact lens or anti-glare glasses if you’ve got them.   
  • Avoid large chunky or sparkly  jewellery  as they can might reflect light into the camera; get in the way of your microphone and distract the viewer.  No amulets or pendants, no  Flava Flav clock chain, no grills.   


Ultra high-definition is both a blessing and a curse. The fact that you can see EVERYTHING in microscopic detail is the best and worst thing about it.    

If you’ve got a stray nostril hair  it’ll show up on camera. If you’ve got a bit of spinach stuck between your teeth, everyone will know about it. If you’ve got enough earwax to fill a candelabra, then prepare to see it streamed in glorious 4K. Also, gross.   

If you don’t want that, of course, you may want to indulge in a little light grooming. Take some time to make sure everything is as it should be: no pet fur on your business suit, no nostrils full of tall grass, no visible dandruff.    


Women: aim for something closer to “professional business person” than “regency-era lady of leisure”, but you’re the one who’s gonna be immortalized forever on camera, so whatever. You do you! 

Men: some light powder to remove any shine might be necessary. Don’t be alarmed. We will make you look beautiful, graceful, and poised, like a geisha.