Our clients in the news: August 2016
While most people were sunning themselves and ‘Out of the office on annual leave’ became a standard email response, our clients were doing what they do best – being thought leaders and grabbing the attention of their prospects.
Writing for realbusiness.co.uk, Spencer Ogden’s David Spencer-Percival explained that while business growth is usually a good thing, growing too fast can be dangerous. Recounting Spencer Ogden’s own story he commented on why diversification is important for a business to remain resilient.
But that’s not all. Spencer Ogden also announced the launch of its international aerospace, R&D, and defence department last month. This news was widely reported by publications including Recruitment International, APSCo, Recruiter, ADSAdvance and The Global Recruiter.
It’s difficult to know whether starting your own business is the right move - it can be daunting. So, it’s always helpful to get advice from someone who has been through the process themselves.
This is where Sonovate co-CEO Richard Prime comes in. Richard left his director-level position at a FTSE 250 recruitment company to start his own successful business. For this reason, he was perfectly placed to provide Management Today readers with five questions to ask before you quit your corporate job to become an entrepreneur. This piece is definitely worth a read if you’re thinking about starting out on your own.
Measuring customer loyalty can be tricky, but not if you have the right technology at your fingertips. This point was made by Bullhorn international MD Peter Linas in the article he wrote for Destination CRM. The best way to get the insights you need? Build NPS into your CRM. Peter also shared some thoughts on this topic with Marketing Tech.
Furthermore, Bullhorn was also, last month placed by Gartner, Inc. in the Niche Players’ quadrant of the Magic Quadrant for Sales Force Automation. This marks Bullhorn’s second consecutive appearance in the report and reflects an improved position. This news was covered by Recruitment International and APSCo.
In keeping with the times, sales-i CEO Paul Black last month wrote a piece for Sales Initiative on how social media can be used to improve the customer experience.
But Paul didn’t stop there, he also took the time to do a personality profile interview with IDG Connect. IDG readers now know Paul is a BIG tech fan (and apparently a race car driver!).
Stott and May
A recent report by Close Brothers revealed that only four percent of British companies understand the impact of the European Commission’s upcoming General Data Protection Regulation (GDPR) – a worrying statistic as it is in all companies interests to know what it entails.
For this reason, Stott and May Head of Cyber Security, Simon Kouttis, wrote a piece for Info Security Magazine on preparing for the EU GDPR that will come into force in 2018.
If you want to be front of mind with your prospects, give Luke a call, he’ll know how to get you the attention you deserve.