For many, commissioning a virtual reality (VR) video is a daunting prospect. There are major factors to consider, such as camera gear, editing processes and specific distribution channels. Creating good 360° video content is no small feat and getting it right will depend on the skills and experience of the virtual reality agency you choose to work with.
At TopLine, we work with you to first understand your objectives and then to develop a video that supports your brief, and best uses the 360° medium. As a virtual reality agency that knows its monoscopic from its stereoscopic, we guide you through every step of the shoot, from the technical requirements of live action, animation and sound, to video stitching in post-production.
The result is a seamless VR video that elevates your message into an immersive, memorable experience for your viewers, compelling them to take action and engage with your brand – be it online via their mobile phone or at an event using a VR headset.
Our record of 100% happy clients is testament to our video production expertise that spans sector specific corporate work, TV ads, training videos and explainer animations, and our video production team’s extensive VR training means that we can create any type of video for any format. Find out how we do it here in our guide to making VR videos.
If you want a VR video that is brilliantly made and delights your audience into signing up for your services, you need to work with a reliable and creative virtual reality agency. Get in touch with Jamie, our head of production, or email us (email@example.com) to discuss your VR brief.
If produced properly, an immersive VR video can transform the way your company interacts with its customers, prospects, and employees.Before you commission a new VR project, you need to determine exactly what you want to achieve. Marketers are already using VR in a variety of ways. It can be used for purely aesthetic purposes (such as a 360-degree view of a city from the top of a skyscraper), or it can be used to tell a more in-depth story (such as The New York Times’ award-winning short film ‘The Displaced’). However, the best VR projects will most often feature a combination of both. The key thing to remember is that VR is an experiential medium, and its primary goal is always immersion.