The British Academy of Interior Design - Graduation

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The British Academy of Interior Design - Graduation

Client: The British Academy of Interior Design
The British Academy of Interior Design (BAID) provides qualifications to the Phillippe Starcks of the future: an academically rigorous launchpad for an interesting and truly versatile career.

Their Brief

The institution figured that its upcoming graduation ceremony – with all the smiling, fancy hats, and the casual imbibing of respectable (but reasonably priced) wine that graduations usually entail – would be a perfect opportunity to showcase the value of their diploma programmes, and the associated high levels of student satisfaction.

What We Did

We intercut talking head interviews with live-action footage of the proceedings. The result was a video that highlights both the long journey these students and staff have taken together – and the sense of pride and accomplishment in completing it.

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